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Tourism, Hospitality and Digital Transformation : Strategic Management Aspects

Tourism, Hospitality and Digital Transformation : Strategic Management AspectsTourism, Hospitality and Digital Transformation : Strategic Management Aspects book

Tourism, Hospitality and Digital Transformation : Strategic Management Aspects


Author: Routledge
Date: 01 Oct 2019
Publisher: ROUTLEDGE
ISBN10: 0429054394
Filename: tourism-hospitality-and-digital-transformation-strategic-management-aspects.pdf

Download: Tourism, Hospitality and Digital Transformation : Strategic Management Aspects



This book, edited Ratten, Tajeddini and Merkle provides an excellent insight into the digital transformation impacting the tourism and hospitality industries. It helps businesses and individuals understand the disruptive forces in play, the need for innovation, and how to keep ahead of the curve.









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